Tools I trust
The platforms, apps, and frameworks I rely on to build, automate, and scale marketing systems. This stack evolves constantly.
CRM & Marketing Ops
HubSpot
Full-stack: CRM architecture, automation, reporting, sequences
Salesforce
Pipeline management and enterprise CRM workflows
ActiveCampaign
Email automation and behavioral triggers for SMBs
Analytics & Attribution
Looker Studio
Executive dashboards and real-time marketing reporting
Google Analytics 4
Traffic analysis, conversion tracking, event modeling
Google Tag Manager
Tag deployment, tracking setup, and data layer management
AI & Automation
Claude
Content strategy, research, workflow automation, systems thinking
ChatGPT
Rapid content drafts, ideation, and prompt-based research
Zapier
No-code automation bridges between disconnected platforms
Make
Complex multi-step automations with conditional logic
Design & UX
Figma
UX flows, wireframes, prototypes, and brand system design
Canva
Social assets, presentations, and quick-turn brand content
Project & Operations
Notion
SOPs, documentation, wikis, and operational playbooks
Asana
Project management, campaign timelines, cross-functional delivery
Google Workspace
Collaboration, reporting, and documentation backbone
Paid & SEO
Google Ads
Search and performance campaigns aligned to revenue goals
LinkedIn Ads
B2B targeting, sponsored content, and lead gen forms
Semrush
Keyword research, competitive audits, and SEO strategy
Let's build something that scales
Looking for a marketing operations leader, a GTM strategist, or someone who connects strategy to revenue? I typically respond within 24 hours.
Or email directly: kcntrnv@gmail.com